Insight: King: G-d, Moshiach and Every Jew

Living Moshiach | September 23, 2026

Insight: King: G-d, Moshiach and Every Jew

Already on Erev Rosh Hashanah (the day before and leading into Rosh Hashanah), every Jew stands as a king. That's how we have the power to crown G-d as King on Rosh Hashanah. Already on Erev Rosh Hashanah, we prepare for the festive holiday, sure that G-d will give us a good judgment. Erev Rosh Hashanah is the birthday of the Rebbe the Tzemach Tzededk (the third Chabad Rebbe), and all the Chabad Rebbes are connected to the revelation of the King Moshiach. The essence of Moshiach is one with G-d's Essence. The revelation of Moshiach on Erev Rosh Hashanah is connected to the acceptance of G-d's kingship on Rosh Hashanah, and to the revelation of the kingship in every Jew.

(See talk of the Lubavitcher Rebbe King Moshiach Shlita, Erev Rosh Hashanah 5752 (1991))

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